1. Introduction

Cafe Smile Studio ("we," "our," or "us") operates the website cafesmilestudio.com and provides dental and wellness services at 2330 Justin Rd, Suite 300, Highland Village, TX 75077. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, use our services, or communicate with us. This policy applies to our website and online services only. For information about how we handle your protected health information (PHI), please refer to our HIPAA Notice of Privacy Practices, available at our office.

2. Information We Collect

We may collect the following types of information:

• Contact information you provide through forms (name, email, phone number)

• Appointment requests and consultation inquiries

• Communications you send to us (email, contact forms, chat)

• Website usage data collected automatically (pages visited, time on site, referring website)

• Device and browser information (browser type, operating system, screen resolution)

• Cookies and similar tracking technologies

• Information you provide when enrolling in a Wellness Plan

We do not collect protected health information (PHI) through this website. Clinical and health information is handled separately under HIPAA.

3. How We Use Your Information

We use the information we collect to:

• Respond to appointment requests and inquiries

• Communicate with you about your care and our services

• Send appointment reminders (with your consent)

• Improve our website and patient experience

• Administer Wellness Plan enrollments

• Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Cookies and Tracking

Our website uses cookies and similar technologies to improve your browsing experience and analyze website traffic. You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

We may use third-party analytics services (such as Google Analytics) that collect anonymous usage data to help us understand how visitors interact with our website.

5. Third-Party Services

Our website may contain links to third-party websites (insurance portals, payment processors, review platforms). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

6. Text Messaging (SMS)

If you opt in to receive text messages from Cafe Smile Studio (appointment reminders, promotions, or other communications), standard message and data rates may apply. Message frequency varies. You can opt out at any time by replying STOP to any message. After opting out, you will receive a single confirmation message and no further texts will be sent. For help, reply HELP or call us at (972) 317-0551. Your consent to receive text messages is not a condition of purchasing any services.

7. Data Security

We take reasonable precautions to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on your state of residence, you may have rights regarding your personal information, including the right to:

• Know what personal information we have collected about you

• Request deletion of your personal information

• Opt out of the sale or sharing of your personal information (we do not sell your information)

We support privacy preference signals where technically feasible and as required by applicable law. To exercise any privacy rights, contact us at info@cafesmilestudio.com or call (972) 317-0551. We will respond within a reasonable timeframe, generally no more than 45 days.

9. Children's Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13 through our website. If you believe we have inadvertently collected information from a child under 13, please contact us immediately so we can delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Continued use of our website after changes constitutes acceptance of the updated policy.

11. HIPAA Notice

This Privacy Policy covers our website and online services only. Our HIPAA Notice of Privacy Practices, which governs how we handle your protected health information in a clinical context, is a separate document available at our office or upon request.

12. Contact Us

If you have questions about this Privacy Policy, contact us:

Cafe Smile Studio

2330 Justin Rd, Suite 300

Highland Village, TX 75077

Phone: (972) 317-0551

Email: info@cafesmilestudio.com